SPREAD
Design and process exhibitions providing a look at the methodology prevalent in the development of a design – capturing a glimpse of the design thinking that occurs while ideating. This initial phase is juxtaposed against the final execution and creates a stark visual contrast – rewarding the viewer with insight and understanding of the design process.
// By presenting this exhibition of design thinking and execution, we help legitimize the design journey through a visually descriptive discourse. We elevate the overall perception of the individuals within the profession by showing the viewer what goes into a design.